How Mecca Delivers Seamless SEG Prints at Scale
140 Feet of Flawless Fabric
Big ideas deserve big impact — and when it comes to fabric graphics, few things hit harder than a flawless, wall-to-wall SEG (Silicone Edge Graphic) display.
At Mecca Design, we’ve spent years perfecting the craft of SEG fabrication. From bold branding moments to venue-scale visual wraps, we’ve built a reputation on delivering seamless, tensioned prints that are impossible to ignore. And when PMI needed 140 feet of uninterrupted brilliance at F1 Austin — they called us.
Big Print. Bigger Precision.
The SEG wall we produced for PMI spanned an entire city block — 140 glorious feet of continuous, custom-printed brilliance. That’s not just a banner. It’s a statement.
📍 Location: SXSW 2024, Austin
📐 Scale: 140' x 8' seamless SEG wall
🖨️ Print: Custom dye-sub in-house
🛠️ Execution: Installed on-site by the Mecca team — tight, wrinkle-free, and photo-ready
From material sourcing and color calibration to stretching, stitching, and field install — every step was handled in-house by Mecca. That’s how we guarantee quality, accuracy, and zero surprises on show day.
What Is SEG Fabric?
If you’re new to the game, SEG is a premium dye-sublimated fabric graphic finished with a thin silicone edge that fits into a frame for a taut, smooth, and borderless look.
It’s sharp. It’s modern. And it’s made for maximum visual impact — without the glare of vinyl or the seams of traditional panels.
Why Switch to SEG?
Before SEG, large-scale visuals often meant:
✗ Rigid panels that were heavy, expensive to ship, and tough to align
✗ Vinyl banners that creased easily, reflected glare, and lacked a premium finish
✗ Foam core or sintra boards that couldn’t scale and were prone to damage
SEG solves all that — and then some.
With lightweight fabric, dye-sub printing, and frameless tension, SEG delivers crisp color, no glare, and a sleek, modern look that feels custom-built, even when it's modular.
Where Can SEG Shine? (Spoiler: Almost Everywhere)
SEG graphics are incredibly versatile. Here are a few killer use cases:
Trade Show Walls – Stretch graphics over Bematrix or Octonorm for a seamless booth backdrop
Corporate Interiors – Brand your office with elegant fabric walls that are easy to change out
Stage & Event Design – Create dynamic stage flats or scenic walls that look polished and pack small
Portable Displays – Combine SEG frames with rolling cases for pop-up experiences that travel well
Retail Environments – Update seasonal graphics in stores without redoing the structure
Bottom line? If you're still using old-school prints, SEG is the upgrade your brand deserves.
More Than Just a Pretty Fabric
Whether you’re wrapping a venue, branding a tradeshow booth, or transforming a corporate lobby, SEG fabric is the gold standard — and Mecca is the team that makes it happen.
Other clients trust us with SEG graphics because we don’t just print — we engineer experiences. From structural design to tensioning and framing, we understand the full lifecycle of a display.
Why Brands Choose Mecca for SEG (and Why You Should, Too):
✓ Large-Format Capability – We print big without sacrificing clarity or color integrity.
✓ Seamless Execution – No ripples. No sagging. Just ultra-smooth, edge-to-edge display.
✓ Premium Look – Ideal for high-end environments where detail matters.
✓ In-House Control – Design, print, finishing, and install — all under one roof. No middlemen here!
✓ Built for Speed – Tight timelines? No problem. We’re built to move fast and deliver flawlessly.
Ready to Start Fabrication Something Bold?
Have a space that needs a jaw-dropping visual moment?
Want to make your brand presence larger than life?
Let’s talk SEG. Let’s talk seamless. Let’s talk Mecca.
Your vision, stretched to perfection — without stretching your patience.